BOTTLES
PET Bottle Design
Taking a humble 'bottle' and see what it can become is a unique area of specialised design and engineering. I always aim to exude a set of brand values through the visual interpretation of the bottle form and overall presentation with fluid, label and cap, whilst increasing performance where possible.
A new shape, volume and style taken through design detailing and to production sign-off
ideation sketch
a lot of benchmarking helps to forecast performance and reduce material (& cost) where possible, without reduction in performance if the design suits accordingly
range of quickish concept sketches to show the breadth of possibilities and get the conversation moving quickly
detailing and review of engineering drawing into marketing compatible format :)
supermarket house brand water bottle
designing a concept across a family of sizes
testing out different material colours
bringing together brand values which are expressed in the body language of the form, which is held in the hand and interacted with very closely by thousands of people daily
concept to CAD
from sketch, to CAD to mold and blown bottle
waves intergrated into the grip create refractions through the bottle and give the impression of looking into moving waves of water, aligned to the tropical region for this brand
concept shape used for marketing with 2 colour preform (2 colours on 1 bottle)
